Sales and Marketing

Course Information

This course introduces the student to consumer-based services marketing and sales as applied to the Long Term Care and Retirement Communities industry. Students will define marketing and demonstrate an understanding of consumer behavior, market segmentation, the marketing mix, application to the marketing plan, and the principles of selling.

Intake S24 SEM

Start Date May 14 / 2024

End Date Aug 20 / 2024

Prerequisite(s):

LTRM700

Computer Software Requirements:

n/a

Chats:

n/a

Group Work:

n/a

Registering college code:
MO-BUSN10093

Host college code:
CL-LTRM702

How to register

Register online by visiting the Continuing Education Registration platform

If you require assistance please visit our How to Register webpage.  When Registering for a course, it is not necessary to include the 2 digit college code prefix (e.g. ENL001– not DU-ENL001).

Contact

Karen Bacher
OntarioLearn Coordinator, Continuing Education
Email : karen.bacher@mohawkcollege.ca

135 Fennell Avenue West
Hamilton, ON
L9C 0E5

Phone : (905) 575-2706
Fax :

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